IN-DEY-GO is a 100% Canadian-owned and operated business. We are committed to sourcing over 70% of our ingredients locally and from Canadian suppliers.
Since 1996, IN-DEY-GO Fundraising has provided unparalleled service while offering an extensive variety of Canadian-made products making it easy for schools and organizations across Canada to reach their fundraising goals. We take pride in knowing our quality products and excellent service provide a stress-free and profitable fundraising option for groups in need of raising money.
We understand your fundraising needs and have helped thousands of groups raise millions of dollars! Our message is clear-we want you to succeed and the IN-DEY-GO Fundraising Team is here to support you every step of the way by providing the tools you need to run a successful fundraiser, free of charge.
Founder and President
It seemed like a good idea at the time…
In 1996, our founder Lisa Downing, was in need of a change.
After a career in freestyle skiing (both as a competitive athlete and a National Team coach), she decided she wanted to live in Canmore and run a business of her own. Selling cookie dough seemed like the obvious business to start coming from a career in skiing (!) so she started creating and testing recipes. Our co-founder Shanne Leavitt was the head coach of the Alberta Snowboard Team at the time. She convinced her athletes to be the official taste testers (it didn’t take much convincing) for the various batches coming out of the oven. They would report back with their comments, and changes to the recipes would be made. Thanks to Shanne’s discerning team of taste testers, Lisa perfected the recipes, which have stood the test of time for 23 years.
It was a weird concept going from being on snow to being in a kitchen mixing batches of dough-but years later-it seems to be working.
As time has gone by, we have added more products to help groups across Canada raise the funds they need to achieve their goals. Everything from cookie dough to fresh from the farm veggie bundles….who knew that when we first started making batches of cookie dough, that 20 years later we would be delivering fresh veggies to fundraising groups?
And about that name…..
People often ask-how did the name In-Dey-Go come about?
Well, here’s what unfolded. The recipes were good to go. The packaging was dialed. Our production facility was soon to be up and running. Everything was in place but the name. We needed one, we needed it soon, and we wanted it to be fun and catchy.
Lisa figured the best way to do this was to get her friends with creative minds to help out. She decided that the best way to aid in the creative thinking process was a quick stop to the local beer store. Some fine Canadian brew was purchased, friend’s glasses were filled and the dialogue started. A half hour later a discussion around the favourite colour of blue started (aka indigo) which morphed into in..di..go…….in..dey..go….. to In-Dey-Go into the oven!
At In-Dey-Go, one measure of our success is our ability to support community groups. Every year we donate 1% of our sales to non-profit organizations we care about. To date, we are proud to say we have donated over $90,000 to a variety of non-profits; environmental groups, animal rescue organizations, along with women’s and children’s charities.