Make Bigger Profits in Your Next Fundraiser
Coordinating a fundraiser for a team, community organization, or school is never easy—especially if you have a big fundraising goal to hit.
We’ve worked with fundraisers in Canada for decades, so we know how challenging it can be to find profitable fundraising ideas and meet those goals. Fortunately, we also know secrets that can help.
Leading a fundraiser in Canada this year? Let us help you out by sharing our top tips to increase fundraising profits and hit those targets this year. It’s not too tough, we promise. To run a successful campaign, all it takes is some enthusiastic volunteers—and a little bit of math.
In this blog, we’ll introduce you to a new way to think about raising money. It’s all about breaking down your big goal into smaller, more manageable targets for each member of your team. We call this your yield per fundraiser. We’ll not only show you how to calculate it, but we’ll talk about how you can boost your overall profits by increasing your yield per fundraiser.
Let’s get started. Here’s what you need to know to increase fundraising profits in your next campaign.
How to Make Higher Fundraising Profits This Year
Before we get into how to boost your revenue, let’s talk about how you choose to raise money. The method your group selects for your campaign will directly impact your chances of success.
In our experience, one of the most profitable fundraising ideas for schools, teams, and community organizations is product sales. But you can’t just sell any product—quality matters.
That’s why Indeygo Fundraising offers groups a range of high quality goods that people love, including cookie dough, coffee, and tea. The key is to sell products that engage your community while providing high profit margins.
Our favourite? Cookie dough fundraisers. It’s a sweet and tempting option that everyone can enjoy.
Why Cookie Dough Fundraisers Work
Cookie dough fundraisers offer the perfect combination of benefits—profitability, quality, and variety. When you sell cookie dough in your community, you know your friends, neighbours, and loved ones will enjoy what they’re getting. And with a variety of flavours to choose from, there’s something for everyone.
Selling dough is a sweet way to make big profits for your team, school, or group. Click here to take a peek at what a fresh-baked batch of Indeygo cookies looks like at home.
Do the Math: Fundraising Profits Are as Easy as 1-2-3
Once you’ve decided on a profitable fundraising idea, it’s time to do a little math to determine how much you’ll need to sell to meet your goal.
Why do we do this? Fundraising goals can be intimidating. To motivate volunteers and give everyone a better sense of what they need to do, it can help to break it down into smaller, more manageable goals. Remember, you’re not doing this alone—your whole group wants to contribute.
In your next team, school, or community fundraiser, break down your big financial goal into individual targets for each participant. You can do this by determining the amount of profit per participant that you’ll need to meet that goal. We call this your yield per fundraiser. By thinking about your yield per fundraiser instead of focusing on your total goal, you create manageable milestones that set your volunteers or team members up for success.
Follow these three steps to calculate fundraising targets for your volunteers.
1. Decide on your fundraising goal
Settle on the total amount you’re looking to raise—and don’t be afraid to be ambitious with your goals. You might be surprised by how quickly fundraising profits can add up.
2. Calculate the number of units to sell
Determine how many units of the product your group must sell to meet your fundraising goal by dividing the total number by the profit per unit. For example, Indeygo cookie dough makes $9.00 profit per unit that goes straight to fundraisers.
3. Calculate the sales per person
Divide the number of units by the total number of volunteers who will be selling products. The result will be the total units each volunteer needs to sell to meet your goal.
Still with us? Let’s break it down with some examples.
Example 1:
A youth soccer team with 15 players has a goal of raising $1,300 to pay for travel to their upcoming tournament.
Profit goal: $1,300.00
Recommended product order: The team should order 25 cases or 150 units. With a net profit of $9.00 per unit, the team can make $1,350.00.
Sales goal per team member: Each player only needs to sell 10 bags of cookie dough to meet the team’s goal.
Example 2:
A community organization with 24 active volunteers wants to raise $3,000 for a local food bank to help them fill their pantry.
Profit goal: $3,000.00
Recommended product order: The organization should order 56 cases or 336 units. With a net profit of $9.00 per unit, the team can make $3,024.00.
Sales goal per participant: If all 24 volunteers participate, each will need to sell 14 bags of cookie dough to meet the organization’s goal.
Example 3:
A school music program wants to raise $4,800 for new instruments. The school orchestra has 60 members.
Profit goal: $4,800.00
Recommended product order: The organization should order 90 cases or 540 units. With a net profit of $9.00 per unit, the school music program can make $ 4,860.00.
Sales goal per participant: Each student in the orchestra only needs to sell 9 bags of cookie dough to meet the program’s goal.
It helps, doesn’t it? While a fundraising goal can seem overwhelming at first, when you divide it by the number of participants, the job becomes much more manageable. That’s why we always recommend that groups calculate their yield per fundraiser and provide their volunteers with clear sales targets.
How to Increase Fundraising Profits
So—you have a profitable fundraising idea, and you’ve calculated sales targets for your participants. But what if your group is hoping to increase your revenue this year?
If you’re looking to make an even bigger donation to a cause, or pack in one more tournament this season, there’s a simple tactic that can get you there.
Here’s how it works: return to the sales goal per participant that you calculated in step three. Now, try increasing that target by just one unit per volunteer. That’s not much, right? However, when you multiply it by dozens of people, the profits add up.
For example, say you’re the orchestra in the last example. If 60 students each sell one more unit of cookie dough, it would result in $540.00 more in profit. If there’s one thing we’ve learned about fundraising over the years, it’s that small actions by many hands can add up surprisingly fast.
Your Canadian Fundraising Solution
If your school, team, or community organization in Canada has big goals this year, we have solutions that can help you increase your fundraising profits.
By selling locally sourced, Canadian fundraising products, you can meet your goals in just two to three weeks. Choose from our classic Scoop & Bake Cookie Dough, premium loose leaf tea, fresh roasted coffee beans, and more high-quality products that people love.
We’re a proud to support fundraisers in Canada, helping them to bring in as much as 40% profit in just a few weeks. Click here to get started. Sign up takes as little as 30 minutes.
